The Most Innovative Leagues Award will recognize sports leagues transcending the traditional boundaries of the stadium and broadcast experiences. They're the leagues revolutionizing fandom through strategic alliances and emerging technologies, ensuring countless ways for audiences to connect while developing bold new formats that keep fans hyped well beyond game day. They’re also embracing and catering to the modern fan, The Fluid Fan™, who may come through a nontraditional gateway of fandom, but who is a fan nonetheless. From gamers to foodies, or even Swifties, the Most Innovative Leagues will provide an experience that reflects—and acquires—the next generation of fans.

To recognize these leagues, Front Office Sports and Sports Innovation Lab teamed up to identify those transforming fan engagement into an immersive journey that’s year-round—and lifelong.